KEY POINTS

Background: 28-year-old Black female indie-pop artist from Hamilton, NJ with a Bachelor's degree in Audio Production from American University - with experience in both creative and technical aspects of music production.

Musical Style: Creates vulnerable, personal indie-pop/alt music that draws from lived experiences, with a focus on emotional storytelling and connection with listeners.

Professional Experience: Working artist since 2020, combining songwriting and production skills. Previously worked as a QA Analyst and completed internships at music studios in Washington, DC.

Current Situation: Recently laid off, creating financial challenges while trying to complete an EP. Currently earns under $10,000 annually from music.

Project Status: Songs are fully written with pre-production complete. Needs funding for final recording, mixing, and mastering stages.

Technical Plan: Will collaborate with engineer Aleksi Goddard for mixing and mastering services, with a target completion date of April 4, 2025 and release date of May 2, 2025.

Marketing Strategy: Developed comprehensive 2-3 month pre-release campaign including social media content, behind-the-scenes material, virtual/live events, and visual branding elements.

Business Understanding: Holds degree in Audio Production with business/entertainment minor. Registered with performing rights society and will retain master ownership.

Impact Potential: Represents an underrepresented voice in the indie-pop genre, bringing diversity and authentic storytelling to the space while maintaining high production standards.

QUOTES

"These songs represent some of my most personal work, and I want to ensure they're produced at a professional level that truly captures the emotion behind them."

"The biggest roadblock I've faced in my music journey has been navigating an industry where Black women in the indie-pop genre are underrepresented. It's been challenging to break into spaces and gain recognition, especially as a producer and independent artist."

"I stay immersed in the music industry by keeping up with trends, attending industry events, and taking online courses to refine my skills in production and songwriting. I also make it a point to stay engaged with the local music scene."

"I've been actively working as an artist, honing my skills as a songwriter while also gaining hands-on experience in music production. This combination has deepened my understanding of both the creative and technical aspects of bringing my music to life."

"What I value most about working with a producer and recording in a studio is the connection that forms during the process... hearing different viewpoints and insights has been instrumental in helping me grow as a writer and artist."